It's hard to believe that REI launched the #OptOutside movement only four years ago! It now seems like second nature for us to get out in nature on the Friday after Thanksgiving instead of participating in the craziness of Black Friday shopping. Rather than continuing to...
Read More
Last week, we shared how Menasha Ridge Press will #OptOutside on Black Friday by shutting down our website for the day while we all spend time outdoors. We invited our authors to join us, REI, and other industry leaders and were met with a resounding...
Read More
Black Friday: once a day filled with leftovers and friends and lounging on the couch, it has morphed into a bloodbath full of stampeding shoppers fighting over Furbys (or whatever is this year's hottest toy). Last year, REI took a stand against the increasingly oppressing consumerism...
Read More